eeCPA news

tales from inside the books

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eeCPA’s Elizabeth Hale Shares Tips on Getting Business Ready for Exit

August 26, 2026

eeCPA's Founder and CEO Elizabeth Hale shared her expert advice with AZ Big Media on how entrepreneurs can prepare for an exit.

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CEO, Elizabeth Hale, Featured in Forbes

August 18, 2026

eeCPA's Elizabeth Hale shared her insights with Forbes on the new Trump Accounts, covering what they are and their benefits. Check out the full article here.

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4 Overlooked Tax Strategies: Elizabeth Hale Shares Her Expert Advice

July 22, 2026

Elizabeth Hale of eeCPA highlights four often-overlooked tax strategies that could help individuals maximize savings and make more informed financial decisions. Click here to read the full article.

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Founder of eeCPA Explains What Investors Should Know About OZ 2.0

June 24, 2026

Elizabeth Hale, Founder of eeCPA, shares her thoughts on OZ 2.0 with Multi-Housing News. Check out the full article here.

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Sale-Leasebacks Surge As Companies Eye Ways To Raise Cash

June 04, 2026

Sale-leasebacks are on the rise as a way for business owners to get money fast. eeCPA's Elizabeth Hale shared more insights on the trend and benefits from the perspective of small business owners. 

Jordan Karam Featured in AZ Business Magazine's Generations of Leadership

Jordan Karam Featured in AZ Business Magazine’s Generations of Leadership

May 18, 2026

Jordan Karam, eeCPA’s senior accountant, was recognized for his energy, creativity, and collaborative spirit in AZ Business Magazine’s Generations of Leadership, which recognized Gen Z leaders in the Valley. Read ...

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Elizabeth Hale Featured in Crain Currency

May 18, 2026

eeCPA founder Elizabeth Hale was featured in Crain Currency alongside leading family office executives and advisors, weighing in on one of the sector’s most pressing challenges: keeping the talent you ...

Ruth Mavashev

Ruth Mavashev Featured in Fortune on Gen Z’s Growing Interest in Accounting

April 05, 2026

Ruth Mavashev, of eeCPA, was featured in Fortune. Read the full article here.

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Elizabeth Hale Shares What Taxpayers Need to Know About the One Big Beautiful Bill Act

April 02, 2026

“The One Big Beautiful Bill Act introduces a mix of taxpayer benefits and added complexity that will directly impact this year’s filings,” says Elizabeth Hale, a certified public accountant in ...

eeCPA Listed as a Top Women Owned Business According to Phoenix Business Journal

eeCPA Listed as a Top Women Owned Business According to Phoenix Business Journal

March 27, 2026

Founder of eeCPA, Elizabeth Hale, was included in Phoenix Business Journal’s list of Top Women Owned Businesses! See more here.

counting money

Elizabeth Hale, Founder of eeCPA, Discusses Wealthy Heirs with Crain Currency

March 23, 2026

Elizabeth Hale, founder and CEO of eeCPA, was featured in Crain Currency, highlighting a growing shift among next-generation wealthy families. Increasingly, heirs are choosing to work within the family office ...

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Elizabeth, Owner of eeCPA, Featured on MSN Following GOBankingRates Contribution

February 27, 2026

While tax deductions get most of the focus during tax season, strategies like maximizing retirement contributions and investing tax-efficiently can have a far greater long-term impact on your finances, affecting ...

eeCPA Ranked on Arizona’s 136 Largest Accounting Firms List

February 25, 2026

eeCPA ranked No. 33 on Arizona’s 136 Largest Accounting Firms list in the latest Phoenix Business Journal report, a milestone that reflects the firm’s continued growth and impact across the ...

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Elizabeth Hale Explains the Tax Mistake That Could Lead to an Unexpected Tax Bill

January 30, 2026

Many Americans overpay taxes by underestimating taxable income, particularly from side hustles, bonuses, tips, or investments. Elizabeth Hale explains that a lot of taxpayers assume that if their income didn’t ...

Elizabeth Hale

Elizabeth Hale Selected as a 2026 Outstanding Woman in Business by the Phoenix Business Journal!

January 21, 2026

Elizabeth Hale, founder of eeCPA, was among twenty-five women executives selected. Read more here.

eeCPA staff

15 of the most innovative Arizona companies to watch in 2026

January 07, 2026

Innovation in accounting isn’t about buzzwords. It’s about strategy, clarity, and staying ahead. We are so proud that eeCPA was recognized by AZ Big Media as one of the 15 Most Innovative Arizona Companies to Watch in 2026.

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3 big changes to your money that financial experts say to prepare for in 2026

January 06, 2026

Elizabeth Hale, founder of eeCPA, weighs in on what’s coming next for your money in 2026 in a new MarketWatch feature. From shifting tax rules to smarter planning strategies, this is required reading for anyone thinking ahead.

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How Millennials and Gen Z Are Redefining Prenups According to Elizabeth Hale

January 05, 2026

Once seen as taboo, prenups are now seen as a smart business and financial strategy by Gen Z business owners. In the January issue of In Business Magazine, eeCPA’s Founder ...

eeCPA Listed as #12 on Best Phoenix-Area Places to Work by Phoenix Business Journal

December 16, 2025

eeCPA earned a spot among the Best Phoenix-Area Places to Work – Micro! Every year The Phoenix Business Journal and Quantum Workplace team up for their annual Best Places to ...

Fox 10 Interviews Elizabeth Hale on Prenups and the Younger Generations

October 21, 2025

Recently, our CEO Elizabeth Hale was featured on FOX 10 Phoenix to talk about why prenups are gaining popularity with younger generations. Today, many couples see prenuptial agreements as a clear, transparent ...

Elizabeth was selected as a 2026 Outstanding Women in Business by the Phoenix Business Journal!

eeCPA Recognized Among Phoenix Business Journal’s Largest Phoenix-Area Accounting Firms

May 22, 2024

For the first time, eeCPA earned a spot on the Phoenix Business Journal’s Largest Phoenix-Area Accounting Firms list, which is part of the publication’s weekly ranking of companies across a ...

Determine Which Business Entity Type is Right for Your Company (from a Tax Perspective)

Determine Which Business Entity Type is Right for Your Company (from a Tax Perspective)

May 07, 2024

If you have a business or are planning to create one, you’re most likely familiar with the different business entity structures such as a sole proprietorship, a partnership, an S ...

AICPA Small Firm Philosophy

CEO Elizabeth Hale Discusses Transformative Business & What it’s Like to Run an Unconventional CPA Firm on AICPA Podcast

April 24, 2024

The American Institute of CPAs® (AICPA) and Chartered Institute of Management Accountants® (CIMA) recently interviewed eeCPA CEO Elizabeth Hale about the success of her company, as well as what it ...

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eeCPA Recognized Among Top Accounting Firms in Ranking Arizona

April 24, 2024

eeCPA earned a spot among the top accounting firms in AZ Big Media’s 2024 edition of Ranking Arizona – the state’s largest and most comprehensive annual business opinion poll. This ...